Project Phoebe (phoebe.xyz) is the first step toward mutative design - a new design methodology that would allow interfaces to be born, live, and evolve according to a user's reality. It's an idea that looks to solve the problem of designing for averages, and create interfaces that account for all users. In this session, we'll take a look at the latest developments in Project Phoebe - from the theory behind successful mutations to the ways in which our perception of software's abilities and responsibilities will change as we continue to move toward a future where software helps users by knowing them.
I'm Liam Spradlin, a visual designer working on the web, iOS, and Android. In the past few years I've worked in both agency and freelance contexts with clients including GE Appliance, the National MS Society, and a number of independent developers with apps like Nova Launcher, AllCast, and Today Calendar, creating compelling interfaces, experiences, print layouts, and visual assets. My approach with any design, whether it's a brand new product yet to be shaped, or an existing one with millions of users, is to figure out the essentials - what does it do? What does the audience expect? How can we best facilitate the former and satisfy the latter? I like to explore areas where designs can delight their audiences in invisible ways, and I think there are tons of these opportunities in modern design, especially on mobile devices. My main hobby is also my work - whether it's typography, interface, or illustration, most of my free time is spent designing. Outside of that, I'm a freelance photographer (most recently shooting the Kentucky Derby for Churchill Downs), a writer, and - occasionally - a glass blower.